#James hype celine how to#

This strategy has helped 20+ brands improve their broadcast RoI by 2x. So you can send 2 messages at the price of 1. In that window, you can send them a promotional message(s) for FREE!įor people who don't engage or click on 'Not Interested', there is no reason to send more messages and spam them. This starts a 24-hour conversation window with you. In your first broadcast where you are talking about your sale, just add 2 buttons, Unlock my Offer, and Not Interested.Īnyone who has an intent clicks on 'Unlock my Offer'. The answer is Conversational Drip Broadcasts. So what can you do to increase RoI without spamming your audience? That is why Meta has jacked up the prices, to prevent WhatsApp from becoming a spam channel like SMS. This increases costs significantly and reduces engagement, as you are just spamming your audience. To boost RoI, some brands send multiple messages one day before and on the day of the sale. The biggest spend for brands on WhatsApp is broadcasting to their customer base during their monthly sale period.īrands typically make a huge list of all their customers (1L+) and send them a blanket WhatsApp message about their sale. Over the past 3 months, I have been working closely with 20 brands to figure out a formula, so they can adapt to this pricing change seamlessly.Īnd I am glad to announce that we have found a breakthrough solution!

#James hype celine how to#

I still get 3-4 DMs a week for a post I did in Feb.īack then, Meta had announced a 50% price hike for WhatsApp marketing messages starting in June.ĥ0% is HUGE, especially for brands that spend 10L a month on WhatsApp and generate 20% of their total revenue.Īnd brands have no idea how to react to this.